Project: Community Management
Orange Silicon Valley (OSV) is as an R&D arm of Orange, a France-based telco. OSV follows emerging tech, business trends, and startup disruption in 9 specialized industries.
There was no email marketing strategy when Kaila came on board. Now, OSV has two regular newsletters and an event marketing strategy. Kaila’s campaigns averaged 34% open rates, 3.9% click-through rates, and 47% conversion rates.
- Brad Cheung / Owner, Spekless
Project: E-commerce Sales
BJ's Wholesale Club is a popular membership-only warehouse retail chain in the US. With over 200 stores all over the East Coast and $12 billion in annual revenue, BJ's is a top competitor to other buy-in-bulk chains like Costco.
As a member of the email marketing team, Kaila’s copy helped drive over $3 million in annual online sales. Her campaigns were sent to millions of subscribers and averaged 21% open rates, 2.6% click-through rates, and 23% conversion rates.